Brandbourg joins the Humanise collective

Welcome to the BrandBourg team, a leading independent brand strategy and development consultancy.

BrandBourg has made a name for itself in the Canadian market by helping more than 100 Canadian companies grow their businesses. With Humanise, the consultancy gains access to complementary expertise that will help further its international growth. 

“We’re thrilled with this partnership, as it allows us to provide our clients with the best of both worlds. On the one hand, backed by our eight years of experience, we remain an independent brand consultancy. And on the other, for certain projects or companies that are so inclined, we can enhance our expertise with that of the Humanise collective to provide a more comprehensive service offering.”
– Christian Pichette, Senior Partner and President, BrandBourg

BrandBourg has been collaborating for many years with much-beloved national brands like Bimbo Canada (Vachon, Villagio, Hostess, Stonemill), Lactalis Canada (Astro, Lactantia, Black Diamond, Cheestrings Ficello, Amooza!), TELUS Health, Premier Tech, Desjardins, Above Foods, Garant, and many others.


An enhanced service offering for Humanise

BrandBourg’s specialized skills and expertise complement those of the eight businesses in the Humanise collective. 

“BrandBourg brings together high-calibre experts, specialists who understand the very essence of brand strategy, architecture and management. These are essential skills for anyone who wants to optimize the role branding plays in their overall marketing efforts.”
– Sébastien Fauré, Co-Founder of the Humanise collective and CEO of Bleublancrouge

Since its inception, Humanise has had one goal: to build a community of innovative creators and thinkers who believe in a more transparent, collaborative and purposeful way of working. The success of Humanise is built on close collaboration between expert agencies—the best of breed—in each category.