Humanise 2022

Marketing buff? Aspiring creative? If you’re a student majoring in communications, come join us for the Humanise Masterclass!

What exactly is the Humanise Masterclass?

It’s an immersive program that lets you dive into the world of communications. A 360° of the industry’s diverse disciplines.

Inspired by the Cannes Lions International Festival of Creativity’s Masters of Creativity program, our unique training sessions give young talent a chance to discover the ins and outs of agency life. The comprehensive program is offered both in English and in French. Applicants have until February 15 to register and indicate what role (creative, account services, strategy, production, digital, media) they’d like to play on their multidisciplinary team.

For one month, the 30 selected participants will have the opportunity to attend various workshops and work sessions under the guidance of masters from the Humanise Collective’s agencies: BBR, Glassroom, U92, L’Institut Idée and Fieldtrip.

Working in teams, they will have until mid-April to create an integrated campaign for Cadillac Fairview and present it to the Humanise masters. Each team will then go head-to-head in a final pitch, and individuals whose work truly stands from the crowd will have the chance to win an internship at Humanise.

With the help of our talented team of veterans, you’ll be given every opportunity – and every challenge – to see how well you can apply what you learn.

New this year

The final pitch will be in English. That said, training sessions will be offered in both languages.



Who exactly is this for?

Our Masterclass is for Montreal and Toronto-based students who are looking for a unique immersive learning experience that truly shows them what agency life is all about.




Registration period



Application deadline



Teams announced

*Participants must be available for various online orientation and training activities in the evening, from March through to mid-April 2022.

Registration Masterclass

About you

University & Colleges

Preferred disciplines

What motivates you to participate to the Humanise Masterclass program?

CV/Presentation letter (2MB max)

I confirm I'm available from March through April to attend the trainings and meetings (12 meetings in the evening in total)

Questions? Comments? Reach out to us here

[email protected]

We’re nine independent yet collaborating businesses who get that consumers are people first.