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Business for Humans is what we do, because we believe that clients and consumers are people first. We connect with them and care for them, to help them be successful in their own daily challenges. We are in the business of caring about people, and everything we do is done with human beings in mind. Forget about top-down, bottom-up, us versus them. There are no formal presentations here. We all sit on the same side of the table, brainstorming and sharing our eureka moments.